When it comes to promoting and marketing your book, communicating with clients digitally, and retailing your products online, you’re going to need to set up the digital infrastructure to handle all of this.
This is simple enough to achieve if you know how, but highly challenging if you do not. You’ll need things like the following:
- A website.
- Social media channels.
- An email address.
- Marketplace sales accounts. (Amazon, Ebay etc.)
This is not an exhaustive list, nor is it absolutely relevant to everyone – but these items are typically required to achieve promotional capability and sales for ANY product.